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A man standing in front of a computer screen with a bar graph and a checklist. There's a shopping bag and a rocket icon in the background, and the text "How to Value an E-commerce Business?" is prominently displayed.

By Henry Digital Marketing

How To Value an E-commerce Business?

The old-school approach to valuing an e-commerce business—slapping a 3x multiple on trailing Seller’s Discretionary Earnings (SDE)—is utterly insufficient in…